Entrepreneur-in-Residence (Luc Vincent)

Alain Boudreau

Location: Boucherville, Canada

Alain Boudreau is Entrepreneur-in-Residence at Opie Capital. He is the founder and CEO of CentrixOne, a Quebec-based CRM and marketing-automation platform serving SMBs in Canada, Quebec, and France.

Alain's career spans entrepreneurship, marketing automation, and enterprise sales — with senior roles at IBM Canada and Informatech, his own VSM Marketing practice, and pioneer-era work in AI marketing dating back to 2014.

Career arc

CEO, CentrixOne (Jun 2016 – present) — Montréal, Québec.
CEO & Founder, VSM Marketing — Systemizing Growth (Jun 1995 – Jul 2017) — Montréal.
Marketing Manager, Informatech (Jun 1992 – Jun 1995) — Montréal.
Sales & Marketing Account Manager, IBM Canada Ltd. (May 1987 – May 1992).

Selected deals or wins

Opération Nez rouge — national volunteer drive-home program with ~100 partner organizations across 7 provinces selected CentrixOne for personalized newsletters and press distribution.
Fondation cancer du sein du Québec — Quebec Breast Cancer Foundation chose CentrixOne to manage partner and stakeholder relationships.
Artopex — Quebec office furniture leader and 15-year "Best Managed Companies" honoree selected CentrixOne after a multi-stakeholder evaluation, leading to a custom feature for distributor opportunity routing.

Outside Opie

Vice-Président of the Mont-Orford Ski Club from 2007 to 2014, where he worked with a parent-volunteer group running a ski club of about 100 children — focusing on organizing FIS-level ski races at Orford. Both of his sons are ski racers.

Education

Bachelor's degree, Business / Management / Marketing / Administration — Université du Québec à Montréal (UQAM) (1989 – 1991)
CEGEP, Business and Administration — Collège Édouard-Montpetit (1987 – 1989)